Paid Media Campaigns
At Maggiore, we design and execute paid media campaigns focused on concrete results.
Perrigo
Perrigo is a leading self-care products company in the United States, recognized for developing, manufacturing, and distributing over-the-counter medicines under store brands for major retailers and pharmacies such as Walmart, Target, Kroger, Costco, CVS, and Walgreens, among others. In the U.S., it operates in the categories of colds, cough and allergy, pain relief, and gastrointestinal health.
Business Relationship
Home
December 2024
Current Status
Ended in April 2025
Total duration
5 month
Size
Company Giant
+US$46M
in annual sales8.379
employeesIndustry
PharmaceuticalContracted Services
Website Development
At Maggiore, we build websites that combine eye-catching graphics, intuitive navigation, and clear business goals.
Graphic Design
At Maggiore we offer a graphic design service for digital and printed pieces, always aligned with each brand's visual identity.
Iterative Experimentation Platform
At Maggiore, we use the Iterative Experimentation Platform to validate and optimize communication, product, or service ideas before launch.
Case Studies
Perrigo: behavioral validation of umbrella brand and portfolio before launch
We analyzed market trends and consumption behaviors using research tools / Social Intelligence. With Iterative Experiments, we brought concepts to landing pages and ads and ran 4 rounds with consumers. We compared name, style, and messaging to recommend the best option and reduce risk.